Blog
How your behavior affects Google
In a recent interview with techcrunch.com, Google CEO, Eric Schmidt, explains that in order for Google to continue to improve it: ...needs to move “from words to meaning.” In other words, Google needs to understand queries better, and return results that best...
Understanding Google & Ranking
Old dog, new tricks While most website owners are concerned about ranking well in Google, most do not have a full understanding of how Google operates and what it takes to have a well-ranking site. Some of you may be completely new to the whole industry of Search...
Does plural mean more than one? Not to Google, not always
One question I am asked a lot is why searches performed on singular and plural forms of keyphrases pull up different results in Google. People cannot understand why their website ranks higher for one form then the other. The answer is, to Google cat does not...
The Tortoise and The Hare and Google Entitlement Mentality
Slow & steady wins the race It has been a very frustrating couple of months for me as a web designer. The recession is obviously causing many website owners to re-evaluate their poorly performing websites and is also causing them to become more aware of their...
Do you own your domain? Are you sure?
Today I received a telephone call from a perspective client who was interested in redesigning his company website. He had not had a particularly good experience with his original web designer and was looking to end the business relationship and start over with a...
Second hand pickle juice
Most of us are well aware of the dangers associated with second hand smoke, but I would like to "rant" for a moment about another second hand contaminant that is just as insidious, but less spoken of. Second hand pickle juice. I hate pickles. HATE them. They give...
5 big no, no’s when shopping for a web designer
While not an exhaustive list (I could definitely come up with more!) here are some major things to avoid when hiring a web designer: 1. Don't let your web designer purchase your domain name for you. Suppose down the road you end your business relationship with your...
How does your SEO rank loyalty?
How does your SEO rank loyalty? Before hiring a professional SEO (search engine optimization) company, there is a critical question that should be asked, but is often overlooked. The question is: "Are you already working for a business in my industry?" If the...
Web Designer, SEO or Both?
What is the job of a web designer? To create a website that is aesthetically pleasing to their client or a website that is guaranteed to perform well on Google? What is an SEO? Is my web designer an SEO? Is an SEO my web designer? The answer is yes... and no. ...